Customer Relationship Management is a set of tools and strategies that improve your relationships and knowledge of specific customers, often with a focus towards sales or customer support. CRM software can provide your sales team with valuable information to help improve their chances of making a sale. It can also provide support staff with information and history to help ensure your customers’ needs are quickly met, leading to improved satisfaction.
A Light in the Rain Ltd., can help you choose which CRM software/platform would best suit your needs and develop a strategy for implementation. We speak to your staff and provide surveys to help determine what data would be most valuable, and find solutions that integrate data collection seamlessly. Further, we can derive algorithms to classify customers and suggest conversational techniques or phrases that will help your staff in their day-to-day tasks.
to learn more about your CRM options, and how we can help optimize your sales and support systems.